Professor Katy Milkman from Wharton conducted a large scale field experiment in 2017-18 in collaboration with 24 Hour Fitness, a gym chain in the US. It involved over 2500 participants across multiple locations. The experiment focused on the question: Strict schedules or flexible routines: What builds lasting habits? 🔬 Participants were randomized into two groups, … Continue reading Can too much discipline break a habit?
Tag: #habits
Small steps…
"I don’t get to exercise much..." I thought one day. “On average I manage to go for a walk about 2.5 kilometres in 35 minutes, four times a week.” “Is it enough? Shouldn’t I be doing more?” I was almost self-deprecating, when I realized how wrong I was. I did a quick math. My little … Continue reading Small steps…
Perspectives 